As the Marketing Manager Benelux, you position our company as the #1 holistic APP for micro-mobility in your market. Plan and execute all Marketing & PR activities to further build our company into the market leader from a brand, as well as a ridership perspective.

Description

• Responsible for the creation and implementation of the Benelux marketing and PR strategy aligned to central brand priorities.
• Aligned with the central PR department provide relevant media outlets with innovative PR strategies (across broadcast, print, social & digital channels) to ensure leading coverage in our industry.
• Partner with local Operations, Public Policy, and Commercial departments in developing marketing and communication plans that drive the business and deliver the market strategy.
• Steer external PR and Marketing agencies across projects and activities: agency briefing process and development of concepts and creative elements.
• Maintain an updated status report on all Marketing, PR, and Social campaigns with clear action items and deliverables and follow-up to ensure all project elements are on track.
• Input to campaign recaps and post mortems, identifying and sharing key learnings, analytics, delivery against KPIs, and best practice sharing across all markets.
• Maintain an in-depth knowledge of trends impacting the target consumer and be the voice of that consumer within the Benelux management team.
• Represent Benelux brand and marketing needs and interest in the Central Marketing team.
• Pro-active member of the Benelux leadership team.
• Key Stakeholders: Regional General Manager South-East Europe & Middle East, General Manager Belgium, General Manager Netherlands, Benelux market team across Public Policy, Commercial and Operations Central PR, Marketing and Brand team, Benelux Central Commercial team; Growth, Public Policy, Partnerships Creative Agencies and External partners

Job Offer

• Join us at the forefront of one of the most exciting and rapidly moving industries
• We're agile, we're growing and so will you! At our organization, there's space for exponential professional development and room to make a huge impact on the business going forward
• Being part of the team means you're part of its success. Our ESOP program gives you an opportunity to have a share in the company - nothing like invested interest!
• We appreciate your talent and support your growth with an annual development budget
• Surf your city with free rides on our e-scooters and e-mopeds
• Diversity and inclusivity are super important to us, so enjoy initiatives and programs
• Expect company onboarding and team events with international colleagues from all over the world
• Benefit from flexible hours and our work from home policy