The Marketing Operations Specialist reports to the Teamleader Marketing Operations and works primarily with the Brand Manager(s) & Medical(s) of the allocated therapeutic areas. 

The Marketing Operations Specialist has the following responsibilities:

• Acts as the SPOC between the Janssen content owners (promo & medical) and the preferred supplier network of Janssen Benelux (creative agencies, digital production agencies, print management, warehousing, media buyer, …).
• Finetunes the customer journeys with the support of omnichannel specialists, using the tatical plan as a baseline.

    - Takes the lead in getting and fintetuning the briefings of his/her partners by setting up regular intakes. The baseline is to use the tactical plan and push the Brand Manager/Medical towards campaign briefings and to provide proactive advice on branding, regulatory rules and timelines for individual assets.

    - Creates & updates the central asset planning tool, that contains an overview of all campaigns and the detailed planning for all omnichannel assets included.

    - Functions as a marketing asset specialist, who supports his/her partners with the optimization of briefings of promotional assets over all on- and offline channels (leave behinds,      advertisements, digital banners, websites, …), with knowledge of the role of each asset in the customer journey.

• Has deep knowledge of corporate, product and disease branding & regulatory rules and is able to review assets in line with these guidelines.
• he Marketing Operations Specialist initiates, coordinates the approval process for all communication assets and is responsible for the branding approval.
• Seeks for optimization to build omnichannel assets & customer and the collaboration with the preferred supplier network.
• Manages the stock of materials.